NewHYALU B5 SERUM
Anti-wrinkle concentrate solution repairing and replumping for sensitive skin.
Face
Adults
Sensitive skin
Wrinkles
The 1st La Roche-Posay dermatological correction to repair*, and immediatly replump and signficatively reduce wrinkles.
Tested on sensitive skin, even after procedures**.
* Repairs skin barrier
**Superficial procedures. Do not apply on non healed skin.
N°1 anti-aging Serum*
*Source: L’OREAL – data calculated on the basis of data from IQVIA Pharmatrend International database – in France, Italy & Spain (in pharmacy and parapharmacy); in Germany, Belgium, Netherlands, Switzerland, Greece & Austria (in pharmacy); rebuilt from a list of products provided by L’OREAL on anti-ageing serum market – FY2018 & YTD Feb 2019 – in volume and value.
30ml bottle
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Properties
Wrinkles, loss of volume and elasticity.
A unique hydrating, re-plumping formula enriched with two pure hyaluronic acids and vitamin B5. Plumps and repairs skin's barrier.
Re-plumping rehydrating
- Hyaluronic acid: Reduces wrinkles, re-plumps the skin, and increases skin volume and elasticity.
Reparing
- Vitamin B5: Improves skin's repairing process.
- La Roche-Posay Thermal Spring Water: Combats free radicals.
Optimal tolerance, clinically proven even for sensitive skin and felt by consumers :
- Tested on more than 580 people
- Tested on sensitive skin
- Tested after procedures*
- Non-comedogenic
- Loved by 100%**
* Cosmeto clinical tests on 30 subjects aged between 18-65 years
** Self-assesment on 34 subjects aged between 44-59 years
Product efficacy
Skin immediately recovers bounce, suppleness and healthy-fresh complexion. Wrinkles and fine lines look reduced. Skin looks replumped as if renewed.
TEST RESULTS*
At the end of the day
71% wrinkles on face look reduced
After 4 weeks
75% the complexion looks fresher
69% skin seem revitalized
75% face look as rested
75% overall skin appearance looks improved
Post-procedure efficacy**
89% The recently irritated skin seems replumped /more plumped
77% Tightness feeling is reduced on recently irritated skin
*Self-assessment questionnaires, N=52 Caucasian women, 40/65 years old, all skin types, 100% declaring to have sensitive skins, 5 points scale
** Panel: N = 30 Caucasian Women and men, having dermatological anti-wrinkles procedures (superficial peeling or injection – around 50/50). Application during 28 days, twice daily (in the morning and in the evening) on the face, including eye contour and neck during 4 weeks. Subjective evaluation questionnaires at D0Timm, D14 and D28 (5 points scale).
Texture & application
Apply to the face in the morning and/or evening.
La Roche-Posay recommends
Your Hyalu B5 routine
The right gestures for your skin.
Ingredients
Hyaluronic acid is the go-to anti-ageing molecule used by dermatologists in aesthetic procedures to address wrinkles and reduced skin plumpness.
La Roche Posay uses fragmented & high molecular weight to re-plump the skin.
Vitamin B5 is renowned for its soothing. It stimulates the skin's regeneration and resistance.
A highly remarkable extract of the healing herb Centella Asiatica, madecassoside helps fill in wrinkles by firming skin from within. A soothing agent, this ingredient boosts both the repairing effect of vitamin B5 and the replumping action of hyaluronic acid.
Our safety commitments
Safety standards beyond international cosmetics regulations.
100% products
allergy tested
100% products
allergy tested
One prerequisite = Zero allergic reactions.
If we detect a single case, we go back to the labs and reformulate.
Just the essential,
at the right active dose
Just the essential,
at the right active dose
Developed in collaboration with dermatologists
and toxicologists, our products contain only the necessary
ingredients, at the right active dose.
Tested
on very sensitive skin
Tested
on very sensitive skin
Our products’ tolerance is verified on the most sensitive skin:
reactive, allergic, acne-prone, atopic, damaged or weakened
by cancer treatments.
Formula protection
over time
Formula protection
over time
We select the most protective packaging associated with only
the necessary preservatives, to guarantee intact tolerance
and efficacy over time.